The story behind Workshop, a purpose-driven Branding & Advertising Agency on the Northern Beaches.

When we first opened our creative agency in Surry Hills way back in 2003 we grew really quickly and enjoyed our fair share of success, including being ranked no.12 in BRW’s Hot 75 Start-ups after just 3 years. Over time we picked up some big clients, turned down a merger deal, then a buy out offer and grew to a mid-sized agency with 25 people. In 2015, we decided being bigger wasn't for us and work wasn’t as meaningful as it should be.

We wanted to go back to being small to focus on the kind of work we like doing the best, for the kind of people we like working with the most.

We decided we didn’t want to be bigger we just wanted to do better. We wanted to help turn well-meaning businesses into purpose-driven brands. Because by doing that, we’re also doing our bit for the wider community, for mankind and the planet too. In other words - doing better.

Being small and independent with a small core team and a long list of regular, long-serving freelance support allows us to be guided by our conscience, follow our passion and scale up or down to work with like-minded brands of all sizes, from smaller one-off jobs to larger projects and ongoing, long term partnerships.

We provide a wide range of brand strategy, creative, advertising and design services to clients of all sizes, all around the country (and the world) from our office on Sydney’s Northern Beaches. 

Why the Northern Beaches you ask?

For most of us it’s close to home which makes us happy. And where we are happiest is where we do our best work. Besides, with clients spread from Singapore, Melbourne and the Philippines, to Bundaberg, Nelson Bay and Tasmania, the Northern Beaches is about as central as anywhere.

What we love doing most is:  Branding • Brand Strategy • Creative Concepts • Design • Brand Identity • Copywriting  • Digital • Social • Content • TV • Radio • Print • Research • NPD • Production