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28/05/10
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02/10
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02/12/09
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01/12/09
WORKSHOP GETS AN INVITE
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01/09/09
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31/06/09
LATEST NEWS
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SYDNEY: Oakley South Pacific has appointed Workshop Australia to develop and implement a new through-the-line communications strategy for Arnette sunglasses, effective immediately. Workshop will reposition the Arnette brand in Australia, which, according to the company, has historically been Arnette’s strongest market globally. Arnette and Oakley South Pacific marketing director Phil Ward said the aim was to make Arnette the go-to brand in the surf market this coming year. “The decision to appoint Workshop resulted from their ability to provide insightful strategic thinking and strong creative work both above and below the line,” Ward said. “Workshop’s brand activation experience spans FMCG through to surf, fashion and retail. With that comes a great understanding of ‘our’ space.” Workshop will develop a print advertising, POS, events and promotions campaign for the Australian summer.

30/06/09
NEWS IN BRIEF
B&T Magazine

News in brief: Tuesday 30 June. Oakley South Pacific has appointed Workshop to develop and implement a new through the line communications strategy for Arnette sunglasses in Australia for this coming summer. Workshop will reposition the Arnette brand and produce print advertising, point-of-sale, events and promotions.

30/06/09
SHOPTALK
Issue 7

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19/06/09
IN BRIEF
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22/06/09
ASSOCIATE CD WANTED

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29/05/09
24 HOURS WITH ALIRA BERAM
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20/03/09
MY BRILLIANT CAREER – JAMIE KWONG
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MY BRILLIANT CAREER – JAMIE KWONG B&T Magazine

07/03/09
WORKSHOP REFERRAL PIECE
For a free meal at Billy Kwongs read on…

WORKSHOP REFERRAL PIECE - For a free meal at Billy Kwongs read on…